Local SEO · GEO · AEO consultant

Local SEO and GEO/AEO consultant helping you rank in Google and get cited by AI

Search used to mean Google. Now it means Google and AI. I rank your business in Google’s local results, and I get your content quoted in AI answers — for agencies and business owners since 2017.

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15+ agencies8+ yearsWhite-label trusted

Client testimonial

David Kauzlaric

Co-Founder, Agency Elevation

Trusted by agencies & brands

The shift

Two kinds of search now decide whether customers find you

Two things control whether a buyer finds you today: where you sit in Google, and whether AI tools name you. Most businesses only work on the first. The agencies and owners I work with want both.

Classic search still drives leads

The Google map pack, local listings and organic results bring in people who are ready to call. Clean technical health, a strong GBP, real reviews and consistent business details across the web — that’s how you win it.

AI search decides the rest

More buyers open ChatGPT, Gemini, Claude or Perplexity first — and trust the names they get back. If you’re not in that answer, those buyers never see you. I work on both sides so you’re found either way.

Services

What I help you with

My work splits into two goals: get you ranking in Google, and get you cited by AI. Most projects use a mix.

Classic search still drives leads

Google Business Profile management

Set up correctly, the right categories, current hours and services, plus a steady flow of real reviews — one of the strongest local ranking signals.

SEO audits

A prioritized plan of the technical, on-page and local issues holding you back. A clear fix list, not a 200-point report you’ll never open.

Technical SEO

The plumbing — crawl errors, broken links, slow pages, sitemaps, schema — so your content has a clean path to the top.

On-page SEO

Match every page to one clear search intent, write titles and headings that target it, and structure content readers and engines both follow.

Content strategy

Map the questions buyers ask at each stage, then plan the pages that answer them. Stop guessing at topics; build the topical depth that ranks.

Content writing

Pages and posts that read like a person wrote them, target real searches, and give AI tools something worth quoting. No keyword stuffing.

Generative Engine Optimization (GEO)

Get mentioned in AI answers. Shape your content and authority signals so ChatGPT and Perplexity treat you as a source worth citing.

Answer Engine Optimization (AEO)

Become the direct answer in Google’s AI Overviews and answer engines — with clear answers up front and schema that tells the machine what you offer.

Process

How I work

What working with me looks like, start to finish.

Audit & prioritized plan

You see exactly what’s wrong and what I’ll fix first.

Technical, on-page & local base

Clear the technical and on-page issues, then sort out your GBP and local signals — the base everything else sits on.

Content & authority

Plan and write the content that earns rankings and citations, plus the signals that make Google and AI trust your site.

Tracking & reporting

Rankings, traffic and leads — what’s moving and what comes next. No vanity charts.

Fast, honest communication

Slack, email or Zoom. If a deadline is at risk, you hear it from me days early.

Two ways to work together

Agencies bring me on as their SEO and technical partner — I work in your systems, on your clients, under your brand. Businesses hire me directly, and I handle the whole thing, from the first audit to content and reporting.

Access and trust

Agencies give me access because the work is faster and cleaner when I can do it myself. 15+ agencies over 8+ years, no security issues. That trust is the reason agencies keep working with me.

India hours, US-friendly

I work from India and keep hours that line up with US teams. East Coast or West Coast, you’ll hear back from me inside your working day.

GEO & AEO

What are GEO and AEO, and why do they matter now?

GEO and AEO are how you get found inside AI answers. GEO — generative engine optimization — gets your content cited by tools like ChatGPT and Perplexity. AEO — answer engine optimization — helps you become the direct answer in Google’s AI Overviews.

Here's what changed

AI tools pull from a small set of sources they trust. To be one of them, your content has to be easy to retrieve and clearly tied to a real entity.

Clean structure the tools can parse
Real topical depth, not thin pages
Schema that states who you are
Proof of genuine experience

I build all of that into your site — the same way I build for Google.

Since 2017 · 15+ agencies

About

About Jitender Ahlaawat

I’m Jitender Ahlaawat. I started in SEO in 2017, so I have 8+ years in this work. I’ve spent most of it as the partner agencies trust to run their clients’ campaigns — 15+ marketing agencies in that time. These days, business owners hire me directly too.

My background is hands-on and technical. I came up doing audits, site health, on-page work and Google Business Profile work — the parts of SEO that reward patience and attention to detail.

Now I work both sides of search. I still do the local and technical work that ranks you in Google, and I build for AI search so you show up when a buyer asks a chatbot for a name. The goal on every project is the same: more of the right people finding you, and more of them turning into leads.

Real results

Local grid rankings, before and after

Geo-grid scans from Local Falcon show where a business ranks at every pin around its location. Green is top 3. Red is page 2 or worse. Here’s a real client move:

Before

After

More client grids

A snapshot of recent local SEO wins across the US.

Dayton, OH

Dominant #1–#2 across the city core

Cincinnati metro

Near-total green grid post-optimization

Columbus North

Top 3 across 100+ grid points

New Albany, OH

Strong #1 ring around the business

Greater Cincinnati

Dominant #1–#2 across the city core

Testimonials

What clients and agency owners say

I’ve done this work for agencies and business owners, mostly in the US. Here’s what some of them say.

Before Jitender, I had no visibility on Google. Within five or six months I was getting around ten leads a month. Then when AI took off, I searched for interior designers in my area and I showed up right away.

Huieta Alvarez

Interior designer, Montclair, NJ

Jitender knows everything there is to know about SEO, and he goes above and beyond to get the work done. The only reason we stopped was that our company moved to 100% USA-based.

David Kauzlaric

Co-Founder, Agency Elevation

He has done well over a dozen website audits for our clients and trained our team. We have shared more than 50 sites with him and never had a problem. His strength is technical SEO.

Tameem Rahman

Founder, B2B SaaS SEO agency, Toronto

I was impressed by his deep understanding of search and his technical execution. He found the key problems fast and gave us insights that made a real difference.

Artem Kalugin

CEO, Tellis Labs, ex-Google

Jitender is my go-to for local SEO, website audits, and the details I do not have the patience for. We have worked together for over a year.

Hayim Pinson

He fixed our sitemap, blog, and robots file. I have known him for three years. If you own a digital agency and need an SEO freelancer, I recommend him.

Matteo Barletta

Founder, GMB Crush

Jitender delivered consistent quality as we grew in the home service industry. He helped us scale and did a great job on local search rankings and website builds.

Victor Perez

Legal SEO for attorneys

He is super responsive and talented. I had a design another developer could not build in Shopify, and he got it done.

Melissa

SEO Director

He helped with a web development project and got it done fast and right the first time, with very little back and forth.

Mike

Owner, Schumacher Marketing

See all reviews

FAQ

Common questions

Do you work white-label for agencies?

Yes. Most of my work is white-label. I work inside your systems, on your clients, under your brand, and you stay the point of contact.

What is the difference between GEO and AEO?

GEO gets your content cited inside AI answers, like a recommendation from ChatGPT. AEO makes you the direct answer, like the response in Google’s AI Overviews. They overlap, and I work on both together.

How long until I see results?

Local and technical fixes can show within weeks. Ranking for competitive terms and earning AI citations takes a few months of steady work. I’m honest about timelines up front, and I don’t promise overnight wins.

Which industries do you work with?

Local service businesses, home services, legal, interior design and ecommerce, plus agencies serving all of those. If your customers search Google or ask AI for a name, I can help.

How do you handle access to my site and my clients' sites?

Carefully. I’ve had access to client sites across 15+ agencies over 8+ years, with no security issues. I use the access only for the agreed work, and agencies will vouch for that.

Will the time difference be a problem?

No. I work from India on hours that line up with US teams, and US clients tell me communication has never been an issue. You’ll hear back inside your working day.

Do you do one-off audits, or only ongoing work?

Both. I run standalone audits, including for agencies on their clients’ sites, and I take on ongoing SEO and content work.

Do you only do local SEO?

No. Local SEO and Google Business Profile are a core strength, and I also do technical SEO, on-page, content and AI search work. Many projects use a mix of these.

Book a call

If you want to rank in Google and show up in AI answers, let’s talk. Tell me about your site and your goals, and I’ll tell you what I would do first. No pressure and no hard pitch.

Tell me about your projectBook a call